Your practice is slowly withering away. It wasn’t supposed to happen like this, but it’s happening. When you established your practice, you thought the cases would find you. Disability legal was supposed to be the hot, new trend. You even put together a couple of local yellow pages and radio advertising spots, so potential clients would know how to get in touch with your firm. That strategy didn’t bring in many leads. Other disability legal firms seem to be thriving, why not yours?
Perhaps those thriving firms are generating more leads because they have a wider marketing net. Instead of relying on local leads largely garnered by word-of-mouth, they are attracting more business by employing a legal marketing agency. What is a legal marketing agency? More importantly, what can a legal marketing agency do to generate more leads for your contingency fee legal firm?
What is a legal marketing agency?
Legal marketing agencies work with legal firms to implement cost effective marketing plans through the use of television advertising, SEO and PPC/Re-marketing/Programmatic ad buying, and print advertising. A firm that specializes in disability legal marketing can increase the number of leads in SSD Legal, VA Disability, Personal Injury, and Workers Compensation cases.
How can a legal marketing firm generate more leads?
Legal marketing firms draw upon various media opportunities to maximize advertising reach for your contingency fee firm.
Websites and SEO – An experienced agency can construct appealing, professional websites, that will add appeal and make client contact as easy as the click of a mouse. Working in tandem with television advertising, your informative, updated website boosts the image and reach of your firm.
Television advertising – TV advertising is still an essential method for reaching potential clients. By creating intelligent, clear, and informative commercials, you can speak directly to a potential client.
Direct response commercials, written by professionals, produce immediate results. Whether your firm has an established marketing strategy, or is looking to improve, legal marketing firms can fine tune your message, and present it to a wider audience.
For contingency fee firms, the competition for clients is a constant, no-holds-barred struggle. If your firm is losing ground to firms with more extensive marketing, it’s time to expand your marketing net. With the help of a legal marketing firm like DL Marketing, you can be assured that the advertising footprint of your contingency legal firm will expand to a larger, more extensive base of potential clients. Why not contact us today and find out what we can do for your firm!