Commercial Timing and the Veteran

Commercial Timing and the Veteran

Time of day and channel matter when it comes to targeted TV commercials. Today’s veterans are younger, both physically and at heart. If you want to reach today’s veterans, you can’t rely on the same channels your grandparents watch at 5 pm. In order to advertise effectively, you need to understand the target audience. Veterans […]

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 Disability Lead Generation

Disability Lead Generation

In a highly competitive field like disability law, finding qualified leads in today’s online world requires business savvy and technical expertise. Many law firms turn to lead generation firms to give them the increased traffic that is required to...

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 Beat the Competition: SSI Disability Marketing

Beat the Competition: SSI Disability Marketing

Every year, millions of Americans file for Social Security Disability Insurance, whether due to an injury on the job, a severe medical condition, or some other medical issue that prevents them from working. Also every year, up to 53% of all SSD cases are denied, either due to lack of information or errors in the […]

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 How to Market to VA Disability Potential Clients

How to Market to VA Disability Potential Clients

Marketing services to a younger generation of disabled veterans is often difficult. Before you can do business with these veterans, you must first gain their trust. This requires understanding where they are coming from as a group and as individuals. Only then can you devise a multifaceted marketing strategy that resonates deeply with the men and women […]

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